Well folks, it looks like EA are hoping that thier new title, 'Dante's Inferno', will be a massive hit. So much so that they have chosen the game as their 'First Ever' title to be advertised during the Live Superbowl Final on Sunday evening.

'As the New Orleans Saints make their Super Bowl debut, so too does Electronic Arts. On Sunday February 7th, EA will air its first-ever Super Bowl commercial as part of the massive marketing program for the company’s newest videogame franchise, Dante’s Inferno. On Super Bowl Sunday, EA will invite 100 million football fans to join Dante on an adventure that spans all nine punishing circles of Hell; limbo, lust, gluttony, greed, anger, heresy, violence, fraud and treachery. The hell-raising 30-second spot entitled “Hell Awaits…” premieres during the fourth quarter of Super Bowl XLIV broadcast on CBS on Sunday, Feb. 7, 2010. Dante’s Inferno from EA will be in stores on February 9, 2010'

With the advertising pricing during the Super Bowl being the highest cost per minute of any event, even this 30 second commercial is gonna hit the EA advertising budget HARD! EA must have a lot of faith in the title. Lets hope that their faith, translates into a great gaming adventure for the gaming community.